Google Conversion Tracking
Google conversion tracking is the ultimate way to determine the return on your advertising investment. A professionally managed Google Adwords campaign can track online sales and where they came from. This then allows optimizing of your cost per click, device optimisation, keyword selection and ad copy.
Conversion tracking also allows you to measure the key pages a customer has viewed and determine where in the buying process you may be losing customers.
Call conversion tracking allows you to measure all click to call conversions. This is perfect for businesses without online stores but still wanting to track leads generated by the Google campaign.
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